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3 ways integrating 2017 technology can grow your business

August 7th, 2017 by admin
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Integrating with the most advanced technology really helps to grow your business.

New Zealand's business landscape in 2017 continues to evolve, funnelled towards new solutions by a range of emerging online platforms and business software. This tectonic shift is altering the way that companies operate. In 2016, 50 per cent of businesses used the internet for online ordering, while a further 96 per cent used it in their broader operations1.

920 Career Agents are tuned-in to ongoing changes in the IT industry and digitally innovative programs, and below are three ways integrating new technology into your business can improve your operations.

Staying connected with staff no matter their location is important. Staying connected with staff no matter their location is important.

Improving staff communications

Fostering a strong culture of internal communication is vital to improving how your business operates in a 2017 society obsessed with always being in touch. With an integrated internal platform for communication, employees can converse effectively and instantaneously on any issues that arise, and escalate these to management seamlessly.

Platforms like Google Hangouts are excellent for its integrated compatibility – not only are employees able to communicate instantaneously, but chats can be linked to Gmail and other Google applications for ease and efficiency, meaning dealing with your IT isn't work.

Payroll and accounting

Ensuring transparent and timely payment of staff and suppliers is vital to fostering a reputable spirit of trust in your business' name. Online accounting software, like Wellington's own Xero, is designed to leviate the stress of financial make accounting easier for small business, with its cloud-based application offering payroll, invoicing and other advanced features. It also comes with online advisory tools to ensure you are making the best use of the software.

Creating engaging social media content can really boost your business' reputation. Creating engaging social media content can really boost your business' reputation.

Search and social

Businesses that are highly digitally engaged have 20 per cent higher revenues than firms that are less digitally engaged.

Tools for analysing what people are engaging with online are increasingly valuable, and numerous marketing strategies focused on search engine optimisation for your business' online content have risen in recent years. This will prove useful in boosting your online reputation.

Tools like BuzzSumo and Google Trends allow you analyse the web and see the topics or keywords people are engaging with at that moment, meaning you can tailor your business' website and other online output to tap into this demand, thereby potentially increasing your customer base. 

Businesses that are highly digitally engaged have 20 per cent higher revenues and faster growth than firms that are less digitally engaged2.

920 Career Agents have their finger on the pulse of 2017's IT industry, tracking opportunities for those who can operate and create with modern technology. For more information, contact us today.

1 -The Business Growth Agenda's 'Building a Digital Nation' report, p. 4

2 -Ministry of Business, Innovation and Employment Digital Economy fact sheet. 

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